so…

 

Here we are— the hardest part of every creative’s design process: It’s time for me to tell you about my professional self in a concise, yet engaging, manner… Let’s give this a shot!

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I make brands stand out.

Impactful brands are shaped by culture, values, beliefs, manifested dreams, and executed goals. In today’s world, brands are participating members of our society. If you are a brand or brand owner, ask yourself this: How am I or my brand showing up?

Photographed by Bryce Lennon

I use our everyday collective experiences to help passionate brands and creative entrepreneurs authentically tell their story through compelling content, impactful campaigns, and sustainable strategies that engage their community.

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I’m high-key obsessed with what I do.

More often than not, you can find me buried in some Adobe application. I live for every part of the creative process— from word vomiting ideas onto a white board to pushing a website live or looking at the analytics of a successful social media campaign.

It’s all in the details, baby.

 

Some might call me an over-thinker, but honestly our best ideas live deep down within our psyche. If you can’t already tell, I’m a bit obsessed with the human mind (so much so that I picked up a B.A. in Psychology). Using psychology as a tool to dictate my creative process, I always aim to answer one question: How might someone interact with this piece of content? Every color used, every word typed, every photo edit, etc.-- how might this piece of content make someone feel or think? After all, it’s these little nuances that really shape successful brands. It’s all in the details baby.