Increase Referrals with Digital Marketing

Word-of-mouth referral is the original marketing channel and has been around for as long as our ancestors have been able to communicate. Every business generates customers through word-of-mouth referrals-some might not realize it while others rely on it as their primary source of lead generation. 92% of consumers believe suggestions from family and friends over advertisements; 74% of consumers identify word-of-mouth as a key influencer in their purchasing decision; 88% of consumers trust online reviews over advertising. With stats like that, why would anyone invest time or money into additional marketing channels, right? Not quite! Don't get us wrong. While word-of-mouth is one powerful channel, when working in tandem with your well-earned reputation, investing in a digital marketing plan will be your next, best business decision.

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